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Document Number: 5612

Healthy Eating, Active Communities - This private, four-year initiative by the California Endowment is aimed at changing the external factors that contribute to the rapidly increasing rates of obesity and diabetes, including the marketing and advertising of unhealthy foods to children, the availability of junk foods and sodas in schools, and the lack of availability of healthy foods and access to physical activity in low-income neighborhoods. The initiative will promote program change and policy efforts to improve local food and physical activity environments in low-income and rural communities, which typically have less access to nutritious food choices and environments that promote physical activity than higher-income communities. Five local collaboratives of school districts, community-based groups and local public health departments, will be formed to bring about change at both the local and state levels. A two-page background and summary of the initiative also is available. (The California Endowment, October 2004)...


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