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Document Number: 5668

The Role of Media in Childhood Obesity - This study examines the research on the relationship between childhood obesity and media consumption. Among the questions addressed: Do major studies find a relationship between childhood obesity and the time children spend using media? Do experiments reducing children’s media time result in weight loss? Does the time children spend using media displace time spent in more physical activities? The authors also report research on the effects of food advertising on children, food content and body type in television shows and movies, and of entertainment media depictions on obesity-promoting behaviors. Policy options are proposed, including reducing or regulating food ads targeted to children, expanding public education campaigns to promote healthy eating and more exercise, and more. (Kaiser Family Foundation, February 2004)...

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